Australians are set to spend $7.1* billion this holiday season and the NSW tourism industry is ready to net its share of this Easter bounty as its recovery continues, according to the NSW Tourism Industry Council.

“The NSW visitor economy has endured more than two years of COVID lockdowns, border closures, travel restrictions and natural disasters but now it is roaring back. 

“Now is the perfect time to recharge, get out and spend time visiting our cities and regional NSW towns and villages,” said NSW Tourism Industry Council Executive Manager Greg Binskin.

“It’s great to feel the energy that the domestic and international visitors are bringing back to our world-class harbour city of Sydney; filling hotel rooms, booking tables at restaurants, attending events and visiting attractions.

“Now is the perfect time to recharge, get out and spend time visiting our cities and regional NSW towns and villages.” 

“With the holidays in full swing, families are booking short breaks, taking road trips to regional areas to visit family and friends. 

“On the way they’re visiting national parks, soaking up cultural experiences, visiting wineries or just relaxing on a beach or riverbank.

“NSW has it all, so take this opportunity to take a break and redeem your Stay NSW, Parent NSW, and Dine & Discover vouchers and support our state’s visitor economy. 

“Whether you hit the beach or head inland, you will be doing your part to help our tourism businesses recover and keep NSW the number one travel destination in Australia,” Mr Binskin said

About NSW Tourism Industry Council

Powered by Business NSW, the NSW Tourism Industry Council helps businesses operating in the Visitor Economy maximise their potential to ensure New South Wales remains Australia’s number one tourism destination. 

Media enquiries: Greg Binskin - 0412 280 154

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Australians are set to spend billions on holidays this Easter, according to recent research conducted by the Australian Retailers Association and Roy Morgan. Over four million Aussies are planning a trip away this Easter, with $7.1 billion to be spent on holidays, according to the survey. Of the Australians going away this Easter, 63% will be travelling within their own state, 34% will be going interstate, and only 3% will be going overseas